When should one send emailing campaigns in order to optimize their yield? A study by eMarketer, an agency specialized in digital marketing, provides solutions to prevent messages from directly going to the bin. And you also get a tip: aim at Saturdays instead of Thursdays!

Market research specialist Euromonitor has just released its annual analysis of the French cosmetic market. In the context of the crisis, which also strongly affects this sector, it provides an update on the growth niches and current trends, and represents a tool to help brands set up their development strategy. ...

In 2013, the global professional skin care market performed at its best, posting moderate growth to reach almost $6 billion. Findings from a Kline's recently published market analysis, reveal that among the reasons behind this growth are solid gains in four emerging markets representing gems of opportunities for beauty marketers – Indonesia, ...

The prestige beauty market for sales of brow products is driven by celebrity culture, according to the NPD Group Inc., a global information company. Sales of brow products accounted for £6.5 million in the period January to May 2014 reporting a rise of 52% on the same period in 2013.

The growing awareness of gluten-related illnesses, such as coeliac disease, is encouraging those looking to remove gluten from their diets to take a more holistic approach. But it is not just food and drink where brands are looking to support consumers in this, rates of beauty products positioning themselves as ...

Packaging is one of the main selling factors of cosmetics, and companies look to innovate in order to improve aesthetics of the product to boost sales. Cosmetics market has traditionally been driven by fashion trends and market innovations rendering it susceptible to the rapid rate of change in customer preferences. ...

Balinea.com, leader in the online reservation of beauty and wellness treatments, publishes a study on the seasonality of French women's habits and customs in this field. Performed from 01/01/2012 to 31/12/2013 on a sample of 40,000 customers across France and 65,000 beauty care reservationshairdressing, massage / spa and fitness in 1,000 institutes, it highlights the highlights of the annual calendar ...

Consumers worldwide spend a considerable amount of time, effort, and money on improving their external appearance. The grooming habits of each consumer have a huge impact on the range of beauty and personal care products, apparel and accessories they choose to buy. The latest survey by Euromonitor International helps companies ...

Inflammaging is an unavoidable phenomenon that triggers skin aging and affects all skin types, in particular the most sensitive. It was identified by the medical community, and is now the focus of cosmetic brands, which are developing actives and products to fight it, and are starting to integrate it into ...

For the past 10 years, Ethicity (a sustainable development and responsible marketing consulting firm) has conducted an annual survey to better understand French people’s expectations, sensitivities and behaviour in terms of responsible consumption. These are the results for 2014 that Gilles Degroote, from Ethicity, presented at CosmeticDays, two days of conferences on the theme ...

Which beauty and cosmetics companies invest the most in paid search? What are the most effective strategies? Which companies are maximising their visibility through this tool? Investment levels, distribution of impressions and clicks: communication consulting agency Kantar Media has analysed performances of the sector in France.

True beauty, a holistic approach to well-being, cosmetics with delicate, nourishing textures, understated and refined packaging, nude palettes, and electric lacquers: these are the autumn-winter 2015-2016 beauty trends unveiled by Peclers.

While the Cannes Film Festival puts new make-up trends in the spotlight, The NPD Group, one of the world leaders in market research, presents the major trends in prestige beauty in France and lists the leading cosmetics in early spring 2014.

Which sunscreens sell, where and how? According to Anais Mirval, Ingredients Analyst (Euromonitor) sunscreen manufacturers will have to adopt “opposing” strategies if they want to succeed in different markets, such as Latin America and Western Europe.

Despite a slowdown in growth, the organic market still arouses the interest of professionals and consumers. What will its future be like in 10 years? Which strategic choices should be made to give it more value? The results of a prospective study taking into account all the dimensions of the organic market ...

What is the potential of the selective make-up market in France, America and Asia? Which body parts are seen as a priority in which country: complexion, lips, eyes or nails? What does it take for fashion, haute couture or skincare brands to succeed in make-up? Should they put the emphasis ...

Identify key market trends in the beauty and personal care industry in 15 North and South American countries. This e-book outlines the five major trends in each country, pinpointing differences crucial to corporate development, marketing campaigns and product innovation.

In a move that would seem to satisfy the dreams of the small child in all of us who hated brushing their teeth, Crest (Procter & Gamble) has recently launched the Crest Be product line, which includes “unexpected flavors with refreshing cleansing benefits”.  One of those unexpected flavors is ...

The fragrance market in France is dominated by the mature generation, particularly women aged 45 and older, who accounts for a third of the 7 million litre strong fragrance market. With a slow value growth forecast up to 2017, at a CAGR of 0.6%, targeting these women’s desire to indulge themselves is key to success, says ...

The oral hygiene market is doing well. The tooth-whitening segment, which has seen much innovation in the past two years, is a point of special focus for cosmetics brands. This is confirmed by the latest new products launched in late 2013 and early 2014, which include toothpastes designed specifically for men.

The NPD Group, market research specialist has just published the selective beauty market sales report for the whole of 2013. The general trend in France in the prestige beauty sector, as in Latin European countries, is a slight decline in sales (France -1.5%, Italy -2.3%, Spain -2.1%), unlike the Anglo-Saxon countries, ...

Active fractions are part of the actives found in plants, that is, isolated molecules which exactly correspond to sought-after cosmetic properties. Today, these molecules are tracked down – which is called plant “sourcing” – and their efficacy has been proven. Are they “better” than total extracts? Here is the second ...

According to the NDP Group (market research specialist), the selective beauty market fell -1.5% in value last year. For the FFPS (Fédération Française de la Parfumerie Sélective), the sector, in a market which weighs 2.9 billion euros, has more than doubled in value;t ended the year well compared to other business lines ...

Are you more fractal or global? Isolated molecule or total plant extract? Since the green movement is trendy these days, there is an ongoing debate within the leading cosmetic industry, whether organic or conventional. Indeed, as far as plant extracts are concerned, one often favours organic ingredients only, or synthetic ...

According to a study by Canadean, the French shampoo market will continue to grow. Shampoo was the largest category in the French Haircare market in terms of both value (30.3%) and volume (43.8%) in 2012. The category is forecast to see a value Compound Annual Growth Rate (CAGR) of 1.2% to 2017, with ...

The value of China’s baby and child-specific category has doubled over the last five years to around US$1.6 billion, making it the third biggest in the world after the US and Brazil. Spending could be about to grow much faster, however, as a result of a partial relaxation of family planning ...

Despite variable economic conditions, the natural personal care market continues to see strong growth, posting a healthy 10.6% increase globally to reach USD 29.5 billion at the manufacturers’ level in 2013. Brazil and particularly China are the fastest-growing natural personal care markets, with sales in China increasing nearly 24% in 2013 and slowly challenging the United States’ ...

Mintel Beauty & Personal Care (BPC) has announced the key trend set to impact global beauty consumers in 2014 – Mixologiste. Blurred lines between beauty technology are becoming increasingly common, with overlaps between skincare, hair care and colour cosmetics. Combining the most exciting technology and marketing from more than one category, manufacturers ...

If a cosmetic sector is currently grabbing everyone’s attention, it is men’s skincare. Indeed, two market research firms (Mintel and Euromonitor) have just taken interest in it. Here are their conclusions: shaving and deodorants are still leaders, but skincare has the keys to a promising future… if brands know how ...

Kline, the American consulting and research firm, is celebrating its 50th anniversary by taking a look back at half a century of changes in the cosmetic industry. From giving up glass bottles in packaging to adopting green marketing talk and formulas, from the appearance of multi-functional products to the nail polish ...

The world is ageing. And as we increasingly become a “Grey Hair Society”, the base of ageing consumers looking to welcome hair products that make them look younger has never been bigger. Indeed, reflecting its popularity, new research from Mintel reveals hair colourants is the only hair care ...

Sustainable sourcing of raw materials is gaining popularity in the cosmetics industry, however Organic Monitor finds Asia is lagging behind. And questions hang over the ecological and social impact of raw materials.

To avoid skipping this essential stage of our beauty, cosmetic brands compete in inventiveness and sensoriality. Express make-up removal or relaxation ritual, there is something for everyone… Ariane Le Febvre's decryption.

Kline has published the latest update of its"Personal Care Ingredients: Market Analysis". This report reviews recent and upcoming regulatory developments, current and future industry investments and new product launches. This update also looks at how the industry is addressing concerns about silicones in formulations.

The number of sensitive, intolerant, prone-to-redness skin is increasing, as should do the number of people who feel uneasy, due to these worries. As a consequence, the market of cosmetic products designed for these cases is also on the rise, with a still important growth margin and development paths to ...

The NPD Group, Inc., reports sales of cosmetic lip products grew in the US and UK between September 2012 and August 2013, while sales were soft elsewhere in Europe. Lip segments in the US prestige beauty industry posted an 11 percent gain, generating $665 million in the 12 months ending August 2013 (September 2012-August 2013). In Europe, the UK gained 8 percent, generating £70 million ...

Revitalizing toners, anti-aging cares, energizing creams, BB creams, PEC contour gels, hand creams … the rituals of beauty for men change, thanks to products specifically designed for them. During the 2013 Beyond Beauty Convention, the Mintel consultancy firm presented a selection of globally-sourced new cosmetic products for men. Focus on six new ...

Men’s grooming is booming. New products, strong growth of the Asian market and optimistic forecast for the emerging countries: all this is a solid proof. The recent Beyond Beauty Convention, held in Paris, 9 to 11 September 2013, had dedicated a full one-piece area, the BB Lab. Info & Inspiration, in which the latest trends ...

Zone of all vulnerabilities and all expectations, the eye contour area is overinvested by luxury cosmetic brands this fall. Generic or ultra-targeted treatments, muscular formulas and packaging innovations on the programme. The whole decoded by Ariane Le Febvre.

Euromonitor International has just released its overall report on the latest trends and the development of the beauty and personal-care market in France. This report is complete, taking into account all the categories of products, along with an analysis of the trends and a five-year forecast of the market growth.

Previously narrow, the offer of cosmetics for men is now growing at a strong pace, thanks to Asia. New brands, programmes and types of products, which could be as many as women’s. A presentation of this market was provided by Nathalie Chevrot, the Men Department Manager, in SEPPIC, during the 2013 Beyond ...

As consumer products expand their global boundaries, it is important to track how luxury brands are perceived across different regions and markets, specifically how these perceptions relate to trends in buying behaviors. To better understand perceptions of luxury brands and luxury brand buying practices, Passport Survey reached out to Euromonitor ...