In 1932, Aldous Huxley tried to imagine what the future beauty world would be like. He said that this world should be perfumed and that cellulite would be out-of-place. Society members’ tastes would be oriented towards leisure that would require buying specialized equipment, instead of enjoying free or cheap pastimes. For example, they would be conditioned not to like nature, on the grounds that this taste does not result in enough economic activity. He talked about how products could be designed, because, to him, on the façade of the new Abbey, the best perfume organ and the colour of London would be put forward. But he did not talk about his own potential successor, the formulation robot!!!!!