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Friday, October 16, 2009Consumers

How do you perceive your child's skin?

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Presented during the 9th Scientific and Technical Exchange Day organized by Cosmed (the cosmetics industry association), on October 9 in Montpellier, a meeting of the Scientific and Technical Advisory Board of the Montpellier cosmetics industry was held;tude de L'Institut des Mamans, the specialist in studies and advice on pregnant women, mothers and children, was interested in the perception of babies' skin by their mothers. Most instructive results… sign of the concern of young mothers or revealing more and more"problem" skins?

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~ 4 minutes

logo_idm  17 October 2009 L' conducted this survey from 3 to 7 July 2009 among a sample of 500 mothers of children aged 0 to 24 months, representative of the national population of mothers of children of these ages. Data collection was carried out via the Internet using a self-administered questionnaire.

The first aim of this study was to evaluate mothers' perception of their children's skin, which obviously determines the choice of cosmetic products they use to care for them.

cosmed3 This exclusive survey was presented during the 9th Scientific and Technical Exchange Day organized by Cosmed on the theme of infant and young child cosmetology. The Observatoire des Cosmétiques gives you some points that have particularly caught your attention.

Does your child have normal skin?

Edifying! Only 30% of mothers think their child has normal skin. Note that this percentage is slightly higher than in the countryside, but lower near large cities! Is it only a perception linked to the appreciation of its environment, or does the polluted air of the cities influence the state of the skin of our children?

po-normale-400_400_01

How would you describe your youngest child's skin type?

There is no doubt that a baby's skin is sensitive and …

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