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The 2025 edition of Paris Packaging Week!
Tuesday, September 17, 2024Consumers

Inflation: the French are still struggling

Inflation : les Français sont toujours dans le rouge

How is the purchasing power of the French? According to a recent IFOP-Fiducial survey for Sud Radio, 54% of households say they are finding it difficult to get by on their household income.

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This survey was conducted among a sample of 1,003 people. The interviews were carried out by self-administered online questionnaire between 4 and 5 September 2024.

Since the start of the economic crisis, the financial situation of French people does not seem to have improved.
For 54% of those surveyed, it is very difficult to cope with their day-to-day resources. 60% of those surveyed said that their purchasing power had decreased over the year, and 25% insisted that they had “lost a lot”.
For 30% of panellists, there has been no change.

To find out more, IFOP asked respondents how much money they had left in their bank account around the tenth of the month. 53% have more than €200. The rest of the sample are either overdrawn or have between €50 and €200 maximum.

Due to a lack of resources, many consumers are forced to forego certain pleasures.
After not going on holiday, 33% of French people say they can’t afford to go to the hairdresser.
Another 13% say they avoid buying certain types of product, such as cosmetics, so as not to strain their budget.

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