In the packaging family, I ask for the augmented cap. Nuon, a young brand from the Kaiyan Medical group (specialising in the use of LEDs) offers (among other things) caps with cutting-edge technology (red light, microcurrent, skin analysis, cryotherapy). The aim is to boost the effectiveness of the treatment when applied.
At Nuon, packaging is not just a container, it becomes a real accessory.
The brand is developing tools that use the latest technologies and can be integrated directly into the packaging.
“Our positioning is part of a strong trend and responds to consumer expectations for new at-home beauty routines, non-invasive technologies and a promise of clinically proven efficacy,” explains the brand.
Beauty tech is a strong trend that is beginning to gain popularity with the general public.
Nuon aims to democratise this trend and offer brands a range of tools.
“Initially used for medical applications, the technologies we use are now used for well-being and beauty. The field of Beauty Tech and the promises it holds for consumers are infinite.”
