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Friday, October 8, 2010Trends

Lilas Blanc bought by Nature et Stratégie

© L'Observatoire des Cosmétiques

The announcement is official: Laboratoires Lilas Blanc has just been acquired by the Nature et Stratégie group, which already owns the Coslys and Fleur des Mauges cosmetic brands.

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8 October 2010
It is"an alliance of expertise", says the press release: that of a selective brand dedicated to anti-aging and the research know-how of the Nature et Stratégie group.This group, which already owns Coslys and Fleur des Mauges, is thus opening up to distribution in perfumeries and institutes.
The brand, which specializes in organic anti-aging, finds financing for its development in France and internationally, while, as the press release emphasizes,"preserving the values that have guided its development since its creation".

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