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Monday, March 7, 2022Trends

YSL Beauty's Nu Range Receives Cradle to Cradle Certification

La gamme Nu d'YSL Beauté reçoit la certification Cradle to Cradle

YSL Beauty’s new hybrid makeup and skincare range, Nu, made in Caudry plant in France, has received Cradle to Cradle Certified® Silver. This is the first time that a line of made-in-France beauty products has received this certification.

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Cradle to Cradle is a global label that distinguishes products that generate the most positive impacts on health and the environment to ensure a healthy, fair and sustainable future. It assesses products on a number of attributes and covers all aspects of their design and manufacture.
The Nu range was launched in the US last September to meet the needs of Generation Z consumers.

“This important recognition reflects the brand’s values when it comes to sustainability and its long-standing commitment to developing products in a way that limits their impact on the environment, from the design stage, to manufacturing through to the end of the product’s life,” comments the L’Oréal Group. “Through its ongoing commitment to its sustainable practices, the brand aims to achieve Gold level certification in the coming years.”

“As part of this certification, the Caudry plant could demonstrate to the C2C Product Innovation Institute its commitment to limit the environmental impact of its activities, particularly in terms of water management and energy. Like all of the group’s sites, Caudry is constantly improving its actions to help meet global challenges, in accordance with the commitments made as part of our L’Oréal for the Future program,” adds Coralie Buisine, …

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