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The event that dives into the heart of innovation!
Monday, October 3, 2022Products

A new body serum with niacinamide for Paula's Choice

Un nouveau sérum corps à la niacinamide pour Paula’s Choice

Pigmentary irregularities are frequent on the skin of the body with the passing of time, and not only on the décolleté! This comfortable serum is a real anti-aging body care product, rich in active ingredients and with a smoothing and evening action.

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When it comes to targeting recalcitrant body skin issues, such as uneven skin tone due to the sun, spots (red or brown), stubborn marks left by blemishes, waxing or shaving, or a rough texture… a classic body lotion is not enough. Paula’s Choice’s new 5% Niacinamide Body Serum (118 ml, €35) evens out skin tone, visibly reduces enlarged pores (thanks to its high percentage of niacinamide or vitamin B3), reduces pigment irregularities and soothes redness (5% D-panthenol or provitamin B5), smoothes rough areas and improves the barrier function (prickly pear extract).

These bioavailable ingredients work synergistically to strengthen the skin’s surface layers, stabilize the microbiome, diminish persistent marks and promote healthier, more radiant skin.
It makes a nice skin texture, smoother and homogeneous, without forgetting to moisturize (it is an emulsified serum texture, fluid and quickly absorbed).

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