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The 2025 edition of Paris Packaging Week!
Wednesday, April 19, 2023Products

Kérastase launches Nutritive, a customized line for all types of dry hair

Kérastase lance Nutritive, une ligne sur mesure pour tous les types de cheveux secs

Hair skinification is at its peak with Kérastase! Whether it’s for thin or thick dry hair (because depending on the texture of the hair, expectations are not the same), the scalp or the ends, the ten new Nutritive care products meet all nutritional needs.

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Kérastase has created ten products to satisfy all dry hair, based on essential nutrients (plant proteins + Niacinamide).

Thus, Bain Satin, Moisturizing Shampoo (250 ml, €26.60, available May 2, 2023) is available in a “normal” version for dry hair or a “rich” version for very dry hair.
The same goes for the hair mask that provides extreme comfort (Nutritive Masquintense Riche for very dry, medium to thick hair or Normal for the others, 200 ml, €45.90).
Lait Vital, Fondant démêlant haute nutrition (200 ml, €34.90) is the conditioner for dry, fine to medium hair.

For those who do not want to weigh down their hair, the Nutritive Sublimating Thermal Lotion (150 ml, €34.90) is a Thermoprotective Detangling Beauty Mist without rinsing, for dry, fine to medium hair.
The Nutritive Leave-In Serum comes in two forms, one to be applied to dry, itchy scalps, the other to be dedicated to dry ends (90 ml, €50.40 each). There is even a third serum reserved for the night for those who seek an intense repair (Nutritive Sérum Magique de Nuit 8H, 90 ml, €50.40).
Finally, Nectar Thermique is a no-rinse anti-frizz and heat-protecting beauty milk for medium to thick dry hair (150 ml, …

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