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The 2025 edition of Paris Packaging Week!
Monday, June 17, 2024Products

Nivea launches two new micellar waters infused with serum!

Nivea lance deux eaux micellaires infusées de sérum !

Nivea Micellaire Sérum innovates and shakes up the make-up removal/cleansing market with two brand-new micellar waters (Skin Glow and Skin Recharge) that combine the effectiveness and gentleness of micelles with the very best in skincare. More than just make-up removers, these are already genuine skincare products!

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Micellar water is the star of make-up removers!
It’s a must-have in every beauty routine, and Nivea has undoubtedly decided to bank on it and remove any obstacles that might prevent it!

After the Micellair range, enriched with Aminoacid Complex (a combination of micelles and moisturizing, anti-oxidant amino acids) which “cushions” friction, here comes Nivea Micellaire Sérum, the first micellar waters infused with 5% serum, in a two-phase formula.
They cleanse deeply, remove 100% of make-up (even waterproof) and deliver the benefits of a serum in a single step. Each has its own special features.
Eau Micellaire Skin Glow (400 ml, €5.99) reveals skin radiance thanks to a 5% serum with vitamin C and vitamin E. Eau Micellaire Skin Recharge (400 ml, €5.99) is a super-moisturizer with 5% serum with panthenol and squalane, which reinforces the hydrolipidic film and promotes skin regeneration overnight.

“In cosmetics, serums are generally known for targeting specific skin problems. By adding a serum phase to their formula, Skin Glow and Skin Recharge micellar waters provide extra care for the skin, at the moment when the active ingredients are best absorbed, i.e. directly after deep cleansing,” assures Esma Alanya-Rousseau, Lab Manager R&D at Nivea.

A textural …

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