If masks for colored hair are numerous, masks adapted to each color of colored hair are more rare! This is what the American brand Aveda has come up with with its four nourishing color reviving masks, adapted to each major hair color family. It’s almost like a professional service at home!
Colored hair is more fragile and greedy for hair care than others. Aveda, the natural and vegan hair care brand distributed in salons (Estée Lauder group), is launching four new 2-in-1 Color Renewal Color & Shine Treatment hair masks (150 ml, €43.50 each), to enhance the shine of the color, intensely nourish the hair and give it a healthier look in one use.
The originality lies in the fact that there is a mask for each major color family: warm browns, cool browns, warm blondes, cool blondes (no reds yet).
For example:
• Color Renewal Warm Brown mask adds depth and enhances warm highlights (for light to medium brown shades)
• Cool Brown adds depth and intensifies cool tones (for medium to dark browns)
• Warm Blonde intensifies warm, golden highlights (for medium to dark blondes)
• Cool Blonde revives, cools and neutralizes copper tones (for all blonde, gray and silver shades)
Formulated with 98% naturally derived ingredients, all four masks are infused with shea butter and a blend of fruit oils containing strawberry, apricot and raspberry seeds that condition and nourish hair, leaving it instantly softer and silkier. As always with Aveda, the aromatic scent has been …
