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The 2025 edition of Paris Packaging Week!
Tuesday, October 1, 2024Sector

Même joins Octobre Rose movement

Même se met à l'heure d'Octobre Rose

La marque de cosmétiques conçue pour apporter confort et soins aux femmes atteintes d’un cancer du sein soutient le mouvement Octobre Rose. En plus de son engagement annuel auprès de l’association UniCancer, Même a choisi d’apporter son soutien financier à l’association Europa Donna pendant ce mois de sensibilisation au dépistage du cancer du sein.

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Since the launch of their brand, Judith Levy and Juliette Couturier have always been committed to the fight against cancer.
This year, Même has announced that it will donate one euro to the Europa Donna association for every purchase of the Manicure Kit (comprising a top coat, a protective base and accessories).

The choice of highlighting this product is not insignificant, given that the treatments administered to women suffering from cancer often have a considerable impact on the health of their nails.

To go even further, the brand has launched the #SansTabou campaign. “With advice articles, exclusive interviews with health professionals and posters in pharmacies, we want to break down taboos and encourage patients and those around them to speak out. It’s a way of reminding all sufferers that they’re not alone, and that it’s vital to surround yourself with the right people if you’re going to cope with cancer,” explains the company.

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