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Tuesday, April 26, 2022Sector

Start-up Jolimoi raises seven million euros

La start-up Jolimoi lève sept millions d'euros

Jolimoi, a platform that connects the general public with expert cosmetic consultants, has just completed a Series A financing round with Seventure Partners and several other business angels. This fundraising campaign aims to help Jolimoi continue its expansion and reach Europe.

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Jolimoi's concept is to enable beauty enthusiasts to train in sales techniques and to have access to a range of tools to guide consumers.

“Based on the observation that more and more people are buying on the recommendation of a loved one, in a few years, Jolimoi has succeeded in digitizing and professionalizing home and network sales, by combining technology and data with social selling” , explains Isabelle Rabier, Founding President of the company.

In 2021, the company's turnover amounted to five million euros, a growth of 300% compared to the year 2020.
But this is only the beginning. With this fundraising, Jolimoi intends to expand its team, strengthen its platform and open up new markets in Europe.

“In our view, Jolimoi is the perfect mix between innovative technology and very broad potential with a solid business model,” said Ludovic Denis and Guillaume Echaudemaison, of Seventure Partners.
Pauline Duval, Thierry Petit and Nathalie Balla (the three other investors) unanimously indicated that they had been seduced by the concept of Jolimoi, which responds to the problems of many women, and felt that this technology presented good prospects for development.

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