The territories of beauty seem to be infinite. The cosmetics giant has just announced its participation in a series exploring the intertwined relationship between beauty and music. The documentary, available on the American streaming platform Hulu, reveals how musical artists express their art through cosmetics and make-up.
The documentary series “Faces of Music” gives a voice to three artists: Chappell Roan, Victoria Monét and Becky-G.
The latter expressed her delight at taking part in such a project. “Make-up has always been a way of expressing myself. Throughout my career, I’ve focused on representing my culture and community, and the ‘Faces of Music’ series is an amazing way to bring beauty and music together to share authentic stories. I’m thrilled to be part of a project that brings diverse voices to the forefront and highlights how our unique backgrounds shape who we are and the art we create,” said the singer.
“Although this isn’t Sephora’s first foray into music, this collaborative project is one of the first major initiatives of our new Marketing Partnerships team, which aims to connect the brand with new audiences through strategic alliances in a variety of industries and resonate with beauty lovers. This is just the beginning of many exciting projects to come from Sephora’s Marketing Partnerships team. We’re passionate about connecting with our audience in new and meaningful ways, and ‘Faces of Music’ paves the way for future collaborations that will inspire beauty lovers of all kinds,” said Sephora.
