What is the true impact of the exposome on skin health? This is what L’Oréal is trying to understand. The group has therefore signed a partnership with BreezoMeter, a company with expertise in environmental information on air quality, pollen and fires. This partnership will uncover new data on how the environment affects skin aging, and finally provide new services to consumers around the world.
“We are very pleased to enter into this long-term strategic partnership with BreezoMeter, the global leader in climate tech. By combining our historical expertise in skincare science with BreezoMeter’s innovative technology platform, we will be able to provide our consumers around the world with new services and practical advice for their skincare routines to combat the effects of the environment on skin aging,” said Barbara Lavernos, Executive Vice President, Research, Innovation and Technology.