Although reputedly difficult to access and with particularly demanding and complex regulations, the Chinese market never ceases to fuel the desire of export candidates.
Immense and full of development opportunities, it cannot be conquered without a studied approach and mastery of its subtleties.
The authors
A graduate of the School of Journalism in Lille, Laurence Wittner is a freelance journalist specializing in the field of cosmetics. Co-founder of Monitor Cosmetics, she is the editor-in-chief of its supports.
A graduate of the European Institute of Journalism, Jasmine Salmi is a journalist specializing in the field of cosmetics. She joined the editorial team of CosmeticOBS-L’Observatoire des Cosmétiques in 2016. Her core areas of expertise are trends, eco-responsibility and the analysis of the beauty market.
Databook 2024 “Introduction to the chinese market”, english version, L’Observatoire des Cosmétiques’ edition (February 2024), 63 pages (ISBN : 979-10-92544-93-0), PDF format.
