During the B.I.O. N'Days 2016 which will take place on April 6 and 7 in Valencia, two exclusive and unpublished studies on the organic market will be revealed to the participants. The follow-up to the prospective analysis"Organic markets to 2025", already launched in 2014, will be unveiled, as well as the reappraisal of the market outlook;The results of a survey by Organics Cluster and Cosmébio on consumer profiles and purchasing practices for organic cosmetics in 2016.
Follow-up to the prospective study"Organic markets to 2025".
In 2014, Organics Cluster unveiled a unique study on organic markets by 2025. The aim of this study was to help players anticipate possible developments in a rapidly changing organic market that is sensitive to external factors. A collective of some forty national and international experts had developed four possible evolution scenarios.
In 2016, Organics Cluster wanted to take stock of these scenarios, measure their progress and determine which ones correspond most to the current situation and which ones will be realized.
An exclusive study Organics Cluster and Cosmébio
The organic sector has been growing steadily since 2006. It builds customer loyalty and recruits new customers. This is why, as part of the B.I.O N'Days 2016, participants will be given an accurate portrait of consumers of organic cosmetic and food products to date. This study, conducted by Opinion Way and Senseva in partnership with Cosmébio, ran from January 27 to February 8, 2016. A panel of 1,000 organic buyers over the past 12 months answered specific questions to better understand their lifestyle, activities, expectations, concerns, motivations, favourite media…
Reminder of the programme of the main cosmetic conferences
• Reenchanting organic cosmetic distribution: …
