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Wednesday, January 30, 2019Congresses

The interest of professional regulations in advertising

Loïc Armand

At the opening of the information meeting organised by the FEBEA on 16 January 2019 on claims, Loïc Armand, President of Cosmetics Europe and ARPP Director, recalled the role of professional self-regulation and the positive results it can boast of in terms of advertising. With one main message: a well integrated domestic law is better than a binding law, and responsibility and sincerity are the only options available to industry today to maintain consumer confidence.

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