TechnicoFlor, a French fragrance house, continues its commitment to the planet by joining the 1% For The Planet collective through its NatFlor® range. The company is committed to donating 1% of its turnover to the Pure Ocean Foundation.
TechnicoFlor has undertaken several actions to move towards a more responsible perfumery and preserve biodiversity:
• A committed purchasing policy, favouring the sourcing of natural, eco-friendly raw materials (BetterTomorrow®)
• The creation of 100% natural ranges that comply with Cosmos Organic requirements (Parfums NatFlor®)
• Compositions with low environmental impact
• The removal of pesticides from fragrance raw materials
• A tool to measure the biodegradability of perfumes (BioD-Scent®)
• The creation of an aromatic garden with endemic plants at its new headquarters in Allauch…
Today, the company joins the 1000 or so companies in France that are members of 1% for the Planet, and is committed to donating 1% of the turnover of its NatFlor® range to Pure Ocean, whose mission is to support innovative projects that help protect marine biodiversity and fragile marine ecosystems.
“It’s not just a beautiful foundation: it’s a magnificent team that works ceaselessly to protect the planet and this corresponds perfectly to our values and our desire to leave a beautiful planet to future generations,” commented François-Patrick Sabater, Founder and President of the TechnicoFlor group.
