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Tuesday, February 4, 2025Headlines

The Hyélance group launches its beauty division

Le groupe Hyélance lance sa division beauté

The company, expert in plastic transformation for various sectors (including packaging), has just opened its beauty division. The aim of this new department will be to design sustainable and responsible products for the hygiene and cosmetics sectors. At Paris Packaging Week, Hyélance Beauté presented three refillable packaging products.

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The beauty branch of the Hyélance group offers three standard packaging options.

The “puRe Stick” is based on the principle of a solid formula molded in a cup and installed on a base connected to the cap. The solidity of the stick is validated by resistance tests under conditions of use. It is suitable for a solid formula.

The “puRe Roll-on” features a roll-on ball attached to a removable part whose shape and rotation guarantee targeted, optimal application of the formula.

The “puRe Twist” is based on a mechanism comparable to that of a lipstick. The solid grape is cast on a support that facilitates its use as soon as it is installed in the mechanism, protects it and allows full restitution of the product.

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