The largest event of its kind for the Asia Pacific region, in-cosmetics Asia will take place in Bangkok, Thailand, from 8 to 10 November 2016. This business-to-business, must-attend event will feature 400 leading suppliers and over 50 hours of educational sessions, all of which are free-to-attend.
According to Euromonitor International, the Asia Pacific (APAC) beauty and personal care market is set to grow by almost 25% over the next four years. This will be fuelled by increasing demand for products in China and India, which will contribute three-quarters of the absolute growth by 2020.
While China and India will be the driving forces behind the region’s growth, Japan remains a key player, with sales of beauty and personal care products accounting for a fifth of the marketplace. Indonesia, which has seen its market double in size since 2010, will continue to thrive, with growth of 7.5% expected per annum, as will South Korea – where the male grooming sector continues to play a major role.
From a global perspective, APAC currently represents 31% of the market. Come 2020, that figure is expected to reach 34%. Asia is now seen as a leading source of innovation, which is helping create new demand for cosmetic products, not only in the region but across the world. Asia-led trends, like eye-raising snail cream, and functional cosmetics have taken the industry by storm and are becoming increasingly popular in the West.
To enable cosmetic manufacturers to take advantage of the exciting …
