At the Makeup in Paris trade show, held at the Carrousel du Louvre on June 14 and 15, 2023, the packaging supplier received an IT Award for its Multi Intensity Brush. The company also took the opportunity to present its new range of applicators for the make-up sector.
The Multi Intensity Brush, a modular make-up brush, won over the IT Awards jury.
“Designed for the complexion, Multi Intensity Brush lets you create a total look with a single brush. It’s practical and takes up less space in your make-up bag. This brush features a rotating system that allows you to modulate the length and mass of the brush for à la carte make-up: density, definition, contrast… It can be developed for eyes or lips with the same functionality. It can be accompanied by accessories to be integrated into its handle or sold separately,” explains Texen.
MakeUp In Paris was also an opportunity for the packaging supplier to present its new EDGE (Exact Definition Green Easy) range.
The eight applicators in the collection are all environmentally friendly. All references have been designed to be precise and offer new gestures. Some even feature a low-cost distribution system.
