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Thursday, August 22, 2013Trends

France: the perfume feels the crisis, facial care still the market leader

© Thinkstock/L'Observatoire des Cosmétiques

After the market research firm Canadean, the shoppers cutting back on expenses, currently more inclined to save than to indulge themselves, has an impact on the French perfume market growth. Despite rapid growth displayed by the Hand Care sector, Facial Care will continue to lead the Skincare market in France up to 2017.

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France’s Fragrance market, the second most important sector in the country’s Health and Beauty industry, will witness slower growth as French consumers reduce their spending in an effort to save more, according to market research firm Canadean.

While Fragrances is the second most valuable sector in the French Health and Beauty industry, it will witness only the seventh fastest growth rate out of the nine Health and Beauty markets covered by market research firm Canadean. This highlights the continued contraction in consumer spending in France. Comparatively higher personal saving levels — 15.5% in comparison to the average 2.5% rate in the US — have had an impact on expenditure. The Fragrances sector in France is forecast to witness a value Compound Annual Growth Rate (CAGR) of 1.5% and slightly higher volume CAGR of 2.0% until 2017.

Female Fragrances dominate the sector, with a value share of 62.8% and volume share of 65.0%. It is also forecast to witness the strongest growth, with both value and volume CAGR forecast at 2.2% and 2.6% respectively, from 2012 to 2017.

Male Fragrances made up less than half the volume of the market in 2012, at 31.7% volume and a slightly higher value of …

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