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The 2025 edition of Paris Packaging Week!
Saturday, January 28, 2012Products

Eye contour cares become more sophisticated

©Thinkstock/L'Observatoire des Cosmétiques

Thanks to new massaging applicators (roll-on, balls, etc.), eye contour cares, often deceptive, until now, are more efficient. A “smoothing out” survey, by Ariane Le Febvre.

Reading time
~ 10 minutes

A core area in the heart of winter

The eye contour care is often our first anti-ageing care, which one buys when 25, when the first wrinkles (crow’s feet wrinkles, small lines under the eyes …) appear especially in this area.
Furthermore, this care is more often used in winter. Dark circles, in fact, are more visible on cold weather, a time when tiredness is on the rise. These are two reasons to issue a dedicated section to it.

A “treasure” to protect

If the radiance of the eyes goes unchanged, the skin fragility around them calls for our attention.
Thin as a membrane, naturally ill-protected (the hydrolipidic film is almost non-existent), it is more prone to dehydration, to early ageing and sagging. It is the most mobile area of our face (22 muscles - 10,000 blinking a day). Indeed, it is the most sensitive, by far (twice as many nervous fibers, and three times as many inflammatory cells -the mast cells - as on the forehead.)
Its thinness makes it more permeable; allergenic substances enter the skin more easily there. The eye contour absorbs active ingredients much faster. The speed with which a cream enters the body is at …

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