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The 2025 edition of Paris Packaging Week!
Thursday, October 10, 2024Products news

Lip plumpers

Les repulpeurs lèvres

A plump, well-defined mouth is a sign of youth and a true yardstick of beauty. But the skin on the lips is particularly vulnerable. Hence these new lip plumpers, which also take care of them and are now available in certified organic versions.

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~ 3 minutes

The obsession with full lips can’t be achieved without skincare. That’s why the trend is towards plant-based active ingredients that encourage the natural production of collagen, making lips appear “fuller”. The plumpy effect is achieved in both the short and long term.

This is the case with Patyka, which uses organic white mustard shoots (or Sanve) in its new lip plumper, one of the very first to be certified organic (Age Specific Intensif, Repulpant Lèvres Hyaluronic, 7 ml, €29).
The brand explains that the skin on the lips is particularly vulnerable. It has just three layers of cells (compared with 16 on the rest of the face) and suffers from water loss three to ten times greater than on the face. With no sebaceous glands, they can suffer from dryness, dehydration and flaking.
Lips also suffer from the loss of collagen and hyaluronic acid, which starts at the age of 25. Over time, they become thinner, lose volume, become more pinched and wrinkles and fine lines appear all around.
That’s why their volumising expert plumps, smoothes and nourishes lips, in a non-greasy, non-sticky gloss texture with a shiny finish. Mustard extract, which ‘plumps up’ the lips by stimulating microcirculation, is …

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