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The 2025 edition of Paris Packaging Week!
Monday, October 17, 2022Products news

Nivea Naturally Good launches energizing skin care with recycled coffee

Nivea Naturally Good lance un soin de jour énergisant au café recyclé

Nivea Naturally Good Energizing Day Cream enters the circular economy era by giving coffee grounds a second life! By incorporating a recycled ingredient into a face cream, Nivea is pushing the boundaries of eco-design.

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Nivea Naturally Good offers formulas made up of at least 95% ingredients of natural origin, 99% for the Energizing Day Care with recycled coffee oil (50 ml, €8.50).
This new face cream provides 24-hour hydration, strengthens the protective barrier of the skin, revitalizes and energizes the epidermis.
Coffee contains two interesting active ingredients in cosmetics: the famous caffeine and chlorogenic acid, antioxidants that are also anti-inflammatory, capable of soothing and calming irritations, while preventing the appearance of redness and protecting the skin against attacks. And no, it doesn't smell of coffee but leaves behind a delicious scent of praline and hazelnut!

According to the International Institute of Coffeeology, one kilo of coffee generates 1.2 kilos of waste. However, more than 9 billion kilos of coffee are consumed worldwide each year, 99% of which becomes grounds that end up stored in landfills where they decompose and release methane, a gas harmful to our environment. A real waste when you know that coffee is very rich in antioxidants, our number one ally especially in the fight against skin aging.
To limit pollution and take care of both the skin and the planet, Naturally Good is now offering a second life to coffee …

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