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Wednesday, November 28, 2012Consumers

Perfume and infidelity: a link disclosed

©AshleyMadison/Thinkstock/L'Observatoire des Cosmétiques

"Tell me which perfume you wear, I will tell you whether you are … unfaithful." This is the title of the survey, by AshleyMadison.com, an Internet platform specialized in "married people dating", performed with 25,470 women respondents, to know the Top 5 of perfumes the most often worn by unfaithful wives …

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AshleyMadison identifies itself as "the world first platform underlying the concept of extramarital relationship". Established in 2002 in Canada, the site claims to have nowadays more than 16 million users the world over; it provides "all the married people who wish to have a discreet affair outside marriage a 100% confidential, secured and anonymous alternative".

Its online survey has been performed from 9 to 16 November 2012, in 24 countries, with 25- to 55-year old 25,470 female respondents.

For centuries, after the AshleyMadison press release, women, whatever their countries, have worn perfumes as a means to distinguish from others and to assert their feminity; unfaithful wives are no exception. From a classical fragrance to a sensual scent, from fresh scents to more floral ones, always there is a perfume that enhances the beauty, the charm and the personality of every woman.
"The mild floral fragrances seem to be the women’s seduction trump-card that cannot be ignored, though fragrances with tangy and spicy notes are still a must have for those who want to make their lives more spicy," Hélène Antier, the person responsible of the communication of the site, says.

So, what do unfaithful wives wear?
Here is the Top …

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