The company specializing in perfume creation is committed to a CSR approach. TechnicoFlor has devised a project to promote “environmental and societal philanthropy”.
Flor-Anthropy’s objective is simple: to provide a better framework for TechnicoFlor’s many philanthropic and support missions, “particularly in terms of the distribution of allocated funds, relations with associations, the willingness of employees to get involved and the promotion of actions.”
Flor-Anthropy brings together all of the Group’s philanthropic initiatives into four entities:
• Flor-Anthropy Sustain (support for community projects and organizations working to help the environment and local communities)
• Flor-Anthropy Héritage (patronage of the arts and culture)
• Flor-Anthropy Days (community days for Group employees)
• Flor-Anthropy Sharing (mentoring missions from 2025 onwards, during working hours, to combat inequality of opportunity and support education programs)
“Protecting the planet, making a commitment to the environment, helping populations in need, transmitting values… these are actions that are an integral part of TechnicoFlor’s DNA,” said Christopher Sabater, Global Strategy Director.
