Thanks to a second certification level, called “Blue", One Voice makes its certification available to much more products and brands. In order to get the “Blue” certification, only two criteria are mandatory: vegan, and not animal-tested. With “Blue", One Voice will be even more often with consumers who look after non-violent products.
One Voice press release
The "Orange" logo is already there to identify vegan, organic and not animal-tested products. A unique combination, a very demanding certification with regard to the guarantee that consumers can choose products that respect living bodies and the planet. With "Blue", One Voice comes with another certification level. Still demanding, the "Blue" certification comes for not animal-tested products that do not contain any ingredient from animal origin (except for organic honey, pollen and beeswax), but does not require an organic certification. This difference should make it possible to many products other than cosmetics, and to many brands, especially among the most affordable, to get the One Voice logo.
More products, more affordable products
The unique requirement to comply with the three criteria of the "Orange" logo may slow down the path to the certification, especially for small and medium-sized companies. Easier to comply with and more affordable, thanks to its two criteria, the "Blue" certification will allow many brands of cosmetics, house-hold products, clothes … for the promotion of their “non-violent” products; thus, they will meet the increasing quest of the public at large. More responsible, and more concerned by the non-violent properties of the products they …
