Texen Beauty Partners, a company specialized in the design of packaging solutions for the beauty industry, has launched four “beauty tools” to change consumers’ cosmetic rituals and propose new gestures. These innovations were presented during the 2022 edition of Luxe Pack Monaco.
Texen has surrounded itself with cosmetics professionals to design its new tools.
The Twice eyes
The innovation is based on a brush that pivots on the stem, forming multiple angles to access all lashes. This allows everyone to adjust their gesture and access the small lashes in the corner of the eye. When the brush pivots, the excess formula is ideally placed facing the outside of the eye, where lashes are longer and fuller.
The Lash Up Roller
Lash Up Roller’s promise is to “discipline, define, make up and even nourish the lash with the right formula” The accessory consists of two rollers that gently curl the lash line.
The Multi Intensity Brush
This is a brush that can be adjusted (length of the brush handle and the mass of the bunch of hairs). The goal is to reduce the amount of space in the makeup bag.
The Multi-use pen
This product has an applicator with a handle that can hold a removable cartridge (makeup, skincare, perfume). Its airless system eliminates the risk of infiltration into the mechanism for perfect hygiene.
