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Wednesday, March 24, 2021Covid

Covid-19: what impact on the future of the fragrance industry?

Covid-19 : quels impacts sur l'avenir de l'industrie de la parfumerie ?

For more than a year, the Covid-19 pandemic has severely affected the perfume sector, and in particular fine fragrances. Beyond the necessary battle to regain the market, the end of the crisis could also be synonymous with profound upheavals in the approach to this activity. Between adaptation to the new situation, sustainability and innovation, Michael Carlos, IFRA President Emeritus, shared his vision of the future of this industry at the IFRA Global Fragrance Summit held in early March.

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