Initiated in 2005 by the International Packaging Exhibition, the Packaging Observatory is a prospective tool that puts supply and demand in the packaging sector in France into perspective. It publishes its 2014 results, which shed light on the major trends up to 2017. Analysis by Annette Freidinger-Legay, international packaging expert, followed by 2014 key figures;
"A more holistic approach drives innovation in a context better mastered by the French packaging industry" - Annette Freidinger-Legay.
Favorable production prospects for OEMs, restored margins for packaging manufacturers
The outlook for packaging buyers has remained positive for the past two years, with 60% of respondents expecting their production to increase compared with 53% in 2013 and 2012. The e-commerce distribution, trade, logistics and"eldorado" sector is"racing" this year with forecasts up 75% of the time compared to 52% the previous year and 50% in 2012. The other customer sectors regained confidence compared to the last two years except for personal equipment, household goods and intermediate goods.
The ranking of customer sectors with a higher probability of growth confirms the importance of cosmetics-hygiene-beauty and health-pharmacy in front of the solid food industry, which dropped to 4th place ahead of liquid food.
Production prospects are boosted this yearThis is the first time that logistics and handling equipment manufacturers have joined the Observatory. Together, they are betting 55% on increasing their production, up from 47% in 2013 and 37% in 2012. Production increase which could nevertheless be accompanied by a decrease in the operating margin for 23% of them against 21% the previous …
